Stakeholder engagement
Stakeholder engagement ensures that all parties affected by or invested in a project are informed and involved. Activities include stakeholder mapping, regular communication, and gathering feedback. Risks involve miscommunication, misaligned expectations, or alienation of critical groups. Solutions include creating detailed engagement plans and ensuring transparency in decision-making processes. For instance, Shell involved various stakeholders, including environmental groups and local communities, when transitioning towards renewable energy projects. By prioritising open dialogues and addressing concerns early, they reduced opposition and gained broader support for their sustainability goals.