Organisational design
Organisational design focuses on structuring a company to align with its strategic goals. This includes redefining roles, workflows, and communication systems. Activities include assessing current structures, consulting with department heads, and realigning teams. Risks involve unclear roles, inefficiency, or employee pushback. Solutions include engaging employees early, using pilot programmes, and ensuring leadership support. For example, Unilever’s shift to a more customer-centric organisational design improved its response to market trends. They managed risks by first introducing small-scale changes and involving cross-functional teams in the redesign process.